Kristi has a passion for people, words, brands, corporate culture and finding the magic and meaning in where they all intersect. She’s spent the last 15+ years passionately giving energy, purpose and a voice to brands and their best ambassadors: people. An advocate for personal and meaningful internal communication strategies, she and her incredible team have launched numerous global programs and platforms aimed at keeping AAM’s 21,000+ global associates engaged, informed and excited about how the company Delivers POWER. She believes that a brand is more than a logo – it’s the sum of every internal and external touchpoint along the way. And, it’s also smart to put an emphasis on measurement, effectiveness and fun. Because if you’re not having fun, you’re doing it wrong.

As a leading global Tier 1 Automotive and Mobility Supplier, AAM (NYSE: AXL) designs, engineers and manufactures Driveline and Metal Forming technologies to support electric, hybrid and internal combustion vehicles. Headquartered in Detroit with nearly 85 facilities in 18 countries, AAM is bringing the future faster for a safer and more sustainable tomorrow.